Uncover Our Station Owners’ Secrets to Success

Over the years, we have helped many investors achieve their dreams of owning a successful business. A firm believer of the importance of forming strong relationships, we ensure that trust is the cornerstone of all our partnerships with Caltex retailers, starting from the time they join the close-knit Caltex community.

As each investor’s success story is unique, read on to discover the different motivations, learning journeys and challenges faced on their respective journeys.

Browse Our Partner Stories

Long-term partnerships are beneficial for both brand and investor, in terms of stability and financial gain. Hear first-hand from station owners that have worked with us for decades, or even generations, and find out more about why they chose Caltex, and about their experiences and successes through the years.

Browse our partner stories today.

Landing Success with Retail Partnerships

Complementing your station with the best picks from Caltex’s array of retail partners is just one of the many ways to enhance business success. Find out more from Hock Seng’s experience building and developing the land with the help of Caltex.

Running a 5-Star Family and Station

Being a housewife and mother of 5 children hasn’t stopped Datin Melati from managing a successful Caltex petrol station for 11 years and counting. Listen to her story and discover how providing StarCard rebates, identifying areas of growth, and more, have helped increase her profit margins.

Growing Sales by Welcoming Change

Redesigning the station, establishing new retail partnerships, and more. These are just some of the changes Caltex retailer Boon Kong has made during his 50 over years of running a successful Caltex service station. Watch his video to find out how these changes effected business growth.

Rising Above the Competition with Caltex

Venturing into the fuel industry is a big step for any investor. However, for Zulkifli, Caltex’s provision of strategic margins, retail partnerships, and more, has made the journey much less daunting for him to embark on. Listen to his story to find out more.

A Partnership That Drives Success

With Caltex’s responsive Business Consultants, established partnerships with prominent retail brands, and more, Victoria has transformed her petrol station into a pit stop that meets the varying needs of the community, ensuring traffic on a daily basis. Click to find out how her partnership with Caltex has expedited her investment’s success.